Sending Priority: Managing Flow Interruption During an Event

Campaign events can trigger while a contact is already active in a flow. Sending priority options let you decide whether the campaign event should interrupt that flow, be skipped, or run alongside it—so you can protect important conversations or force delivery when the campaign action must take precedence.

Quick setup checklist

Use these steps to choose the right sending option for your campaign events.

  1. Understand when sending options apply
  2. Review sending options for message events
  3. Review sending options for flow events
  4. Choose the right option using the comparison table
  5. Troubleshoot common issues
1
Understand when sending options apply

Sending options apply only when a contact is active in a flow at the exact moment a campaign event triggers.
If the contact is not in a flow, the event runs normally and no special handling is required.

Key idea

Sending options are a safety/priority rule for “contact is in a flow right now” scenarios.

2
Review sending options for message events

If the campaign event sends a message and the contact is currently in a flow, you can choose one of three behaviors.

[CAPTURE 1: Campaign Event configuration – message sending options]

Screenshot checklist — CAPTURE 1

  • Campaign Event configuration dialog
  • Show: Event action set to Send a Message
  • Show: Sending options visible
  • Keep: Event context visible (do not crop too tightly)

Option 1: Stop the current flow and send the message

  • The contact’s active flow is stopped
  • The campaign message is sent immediately

Use this when: the campaign message must take priority and be delivered.

Option 2: Skip the event

  • The active flow continues
  • The campaign message is not sent

Use this when: you do not want to interrupt the contact’s current flow.

Option 3: Send the message anyway

  • The active flow continues
  • The campaign message is sent

Use this when: the message is informational and should not disrupt flow logic.

3
Review sending options for flow events

If the campaign event starts a flow, fewer options are available.

[CAPTURE 2: Campaign Event configuration – flow sending options]

Screenshot checklist — CAPTURE 2

  • Campaign Event configuration dialog
  • Show: Event action set to Start a Flow
  • Show: Flow-specific sending options
  • Avoid: Real flow names if sensitive

Option 1: Stop the current flow and start the new flow

  • The active flow is stopped
  • The campaign event starts the new flow

Use this when: the campaign flow must take priority over any existing interaction.

Option 2: Skip the event

  • The active flow continues
  • The campaign flow is not started

Use this when: the campaign flow is optional and should not interrupt ongoing conversations.

4
Choose the right option using the comparison table

Use this quick comparison to confirm the behavior you want.

Event type → option → result

  • Message → Stop & send → Flow stops, message sent
  • Message → Skip → Flow continues, message not sent
  • Message → Send anyway → Flow continues, message sent
  • Flow → Stop & start → Flow stops, new flow starts
  • Flow → Skip → Flow continues, new flow not started

[CAPTURE 3: Campaign Event summary with selected sending option]

Screenshot checklist — CAPTURE 3

  • Campaign events list or detail view
  • Show: Event with sending option visible or implied
  • Keep: Clean, readable layout

Common issues

My campaign message interrupted a flow unexpectedly

Cause: The event was set to stop the current flow.

Fix: Edit the campaign event and choose Skip or Send the message anyway.

A campaign event did not run

Possible cause: The event was set to skip and the contact was in a flow at trigger time.

Fix: Review the sending option and adjust if interruption is acceptable.

I don’t see all sending options

Explanation: Available options depend on whether the event sends a message or starts a flow.

Fix: Confirm the event action type (Send a Message vs Start a Flow), then re-check the options.