Adding a Campaign Event
A campaign event signifies an action scheduled relative to a date-time contact field, such as the default Created On date, which indicates when a contact was added, or a custom contact field you have defined.
Make sure to Create a Campaign first before adding any events!
Creating a Campaign Event
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Navigate to the Campaigns tab and select the campaign where you want to add an event.
- Click the New Event button in the upper-right menu.
- Choose the action to associate with the event—either Send a Message or Start a Flow.
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Specify the date and time for your event to occur, known as the offset. The offset is determined by:
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The number of minutes, hours, days, or weeks.
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Whether it occurs before or after the selected contact field.
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The contact field itself. By default, this is Created On, representing the contact’s creation date. If a custom contact field does not appear, ensure you have updated its type from text to date & time on the Manage Fields page.
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The exact time of delivery relative to the chosen contact field.
5. Decide whether to stop an active flow to send the message/flow or to skip it.
You may wish to base events on a custom date for specific contacts. For instance, you could schedule a reminder in relation to a pregnant woman’s expected delivery date. Learn how to create a custom date field [here].
Remember, only date & time field types are compatible with campaign events.
If you have any questions, contact us via the support widget located at the bottom-right corner of your browser.